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Wailea, Maui, Hawaii Thursday, April 23, 2015

In honor of Earth Day, Fairmont Kea Lani, Maui sponsored a community reef clean-up through Trilogy Excursion’s Blue’aina Program, which included a $1,000 donation to Maui Forest Bird Recovery Project. With a long-standing commitment to environmental stewardship and responsible tourism, the reef clean-up adds to the resort’s list of over 50 sustainability initiatives. On Earth Day (April 22), more than 50 Maui residents and visitors joined Trilogy crew volunteers, representatives from Maui Forest Bird Recovery Project, and members of Fairmont Kea Lani’s Sustainability Team to SCUBA, snorkel and free dive for rubbish. The group retrieved harmful marine debris, including fishing line and discarded plastic from the ocean floor off the coast of West Maui.

The reef clean-up was part of Trilogy Excursion’s Blue’aina program, which sponsors the resources to clean a different Maui reef each month. Launched in 2010 by company employees passionate about protecting the ocean environment, Blue’aina, has incorporated elements of citizen science, education, and philanthropy amongst community members, local businesses and organizations. “We’re very proud to work with Trilogy Excursions and Maui Forest Bird Recovery Project to clean one of Maui’s coral reefs,” said Charles Head, General Manager of Fairmont Kea Lani. “It’s incredibly rewarding to see the positive impact we can have on our ocean environment when like-minded businesses join forces with Maui’s community. We couldn’t think of a better way to celebrate Earth Day!”

During the excursion, Fairmont Hawaii’s Sustainability Team presented a cash donation of $1,000 to Maui Forest Bird Recovery Project in support of the ongoing efforts to recover and restore the habitats of Maui’s endangered birds. As part of the ongoing partnership, guests of Fairmont Kea Lani may purchase plush birds at the resort gift shop with a portion of the proceeds supporting the Maui Forest Bird Recovery Project’s conservation efforts.

Fairmont Kea Lani is proud to be an environmental leader in Hawai’i with over 50 sustainability initiatives in place. Last year, the resort launched a new partnership with Clean The World, a nonprofit organization that recycles partially used bath amenities for donation to impoverished countries suffering from disease and infection. In addition, the hotel has invested in a state-of-the-art laundry water recycling system, eco-mode thermostats for each guestroom, compostable disposable containers and low-flow showerheads and toilets.

To learn more about Trilogy’s Blue’aina Program, visit For information on Maui Forest Bird Recovery Project, visit For information on Fairmont Kea Lani’s commitment to sustainability, visit
About Fairmont Kea Lani
Located on the pristine white sands of Wailea, The Fairmont Kea Lani, Maui is Hawaii’s only luxury oceanfront resort featuring spacious suites and villas. This distinctive hotel encompasses 22 acres of tropical landscape and offers authentic Hawaiian cultural experiences and warm and personal service which portray the essence of aloha. A luxurious haven in one of the most scenic places on earth, the resort rests gracefully on Polo Beach, situated on the sunny southwest shores of Maui.

About Fairmont
Fairmont Hotels & Resorts connects guests to the very best of its destinations, providing travelers with memorable travel experiences, thoughtful and attentive service and luxury hotels that are truly unforgettable. Each Fairmont property reflects the locale’s energy, culture and history through locally inspired cuisine, spirited bars and lounges and distinctive design and decor. With more than 65 hotels globally, and many more in development, the Fairmont collection boasts some of the most iconic hotels in the world, including The Plaza in New York, The Savoy in London, Fairmont Peace Hotel in Shanghai and Fairmont Le Château Frontenac in Québec City. Fairmont is owned by FRHI Hotels & Resorts, a leading global hotel company that operates more than 125 hotels and branded residential properties under the Raffles, Fairmont and Swissôtel brands. For more information or reservations, please visit For further information contact: Jaisy Jardine Fairmont Hawai’i Tel 808/887-7548 Email:

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